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Mapping the Domain Name Industry

8 July 2013
By Cyrus Namazi

Registry and registrar CEOs have been at work on a number of fronts since we gathered at a DNS Summit in New York in April. So far, the most fruitful effort has been on a series of three infographic “maps” of the domain name sector, compiled by the task forces. Clearly they stumbled onto an important, unmet need – for simple, explainable diagrams of how the domain name business functions. Feedback continues on the three maps, now available for online review.

Map 1 – The Domain Name Industry Ecosystem
Map 2 – The Domain Name Industry Value Chain
Map 3 – The Domain Name System Responsibilities

I’m pleased to report that CEO task forces have also been building plans for a “Seal of Approval”-style good conduct program, an annual Expo for the domain name industry, as well as philanthropic activities to align participants’ corporate citizenship goals. Each of these projects is designed to raise awareness and to strengthen the reputation of our growing industry.

Separately, a group of leaders has formed the Domain Name Association (DNA), an independent, membership-based organization designed to convey domain name industry interests to policy makers, the media, and the broader public. Because the issues affect so many diverse stakeholder groups across the ICANN community, we will be offering both the CEO task forces and the DNA an opportunity to present their work, answer questions and seek input at a session for ICANN47 in Durban.

I look forward to joining in the review of infographic maps, CEO task forces and the DNA proposals.

Authors

Cyrus Namazi