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Marilia Hirano

Director, IANA Strategic Programs

United States of America


Before joining ICANN as the IANA Continuous Improvement Manager for the IANA department, Marilia was an Operations Manager for the Americas Region at International SOS. She recently helped build up the company's Brazilian operations in Rio de Janeiro, where she led a team who coordinated health and security matters during both FIFA Confederations Cup and FIFA World Cup.

In her current role as Manager, Continuous Improvement, Marilia is responsible for analyzing areas for departmental improvement of processes and procedures and implement programs to improve operations and customer service. In addition, she manages support staff for annual service audits.

Currently pursuing the PMP Certification at California State University, she also holds a Bachelor of Arts in Journalism from Universidade Presbiteriana Mackenzie in Sao Paulo, Brazil where she worked as a Public Relations professional supporting clients in the technology, non profit and consulting industries such as Intel, Business Software Alliance, VeriSign and McKinsey.

Marilia was born in Brazil and grew up in Los Angeles, Sao Paulo, Washington DC and Philadelphia.

Domain Name System
Internationalized Domain Name ,IDN,"IDNs are domain names that include characters used in the local representation of languages that are not written with the twenty-six letters of the basic Latin alphabet ""a-z"". An IDN can contain Latin letters with diacritical marks, as required by many European languages, or may consist of characters from non-Latin scripts such as Arabic or Chinese. Many languages also use other types of digits than the European ""0-9"". The basic Latin alphabet together with the European-Arabic digits are, for the purpose of domain names, termed ""ASCII characters"" (ASCII = American Standard Code for Information Interchange). These are also included in the broader range of ""Unicode characters"" that provides the basis for IDNs. The ""hostname rule"" requires that all domain names of the type under consideration here are stored in the DNS using only the ASCII characters listed above, with the one further addition of the hyphen ""-"". The Unicode form of an IDN therefore requires special encoding before it is entered into the DNS. The following terminology is used when distinguishing between these forms: A domain name consists of a series of ""labels"" (separated by ""dots""). The ASCII form of an IDN label is termed an ""A-label"". All operations defined in the DNS protocol use A-labels exclusively. The Unicode form, which a user expects to be displayed, is termed a ""U-label"". The difference may be illustrated with the Hindi word for ""test"" — परीका — appearing here as a U-label would (in the Devanagari script). A special form of ""ASCII compatible encoding"" (abbreviated ACE) is applied to this to produce the corresponding A-label: xn--11b5bs1di. A domain name that only includes ASCII letters, digits, and hyphens is termed an ""LDH label"". Although the definitions of A-labels and LDH-labels overlap, a name consisting exclusively of LDH labels, such as"""" is not an IDN."